I am a long-time fan of Milla Jovovich. I was first a fan of her young modeling career, then her acting, then her fashion designing, and now her life as a new mother to a beautiful little girl. But I think my love of her as a model is what thrills me so much about her fashion line.
Created in 2003 with model Carmen Hawk, the pieces can be found in over 50 stores around the world. The designers tout their line as being wearable for all sizes and body types—a fact that probably helped it gain a collection with Target’s GO International line in 2007.
The pieces are classic, perhaps even a tad retro, but with enough modernity to be highly wearable and stylish today. The line is very thought-out and the ladies are extremely hands-on, having not even hired anyone to help sew their garments until 2005!
Milla Jovovich, continuing her acting career in “Resident Evil: Extinction”, wore pieces from her fashion line. Quite a fantastic marketing move to combine three passions into one venue!
Though still a relatively new collection, I think the Jovovich-Hawk line is one to keep an eye on. Milla has shown the fashion world that she has true staying power. Not only can she still model, I think her fashion line will continue to evolve, grow, and expand to different retail markets. It’s definitely a line to keep your eyes on.
What do the Olympics and fashion have in common? This summer, twelve famous fashion minds will interpret various Olympic events through one-of-a-kind fashions.
The fashions will be highlighted, one at a time, throughout the Olympics. Following the completion of the Beijing Olympic Games, the fashions will be auctioned off. The direct beneficiary of the auction proceeds will be UNICEF’s Driving Dreams project.
The collection, called “The Collective: Synergy in Fashion”, will feature designs by: 3.1 Phillip Lim, Alberta Ferretti, Alexander McQueen, Burberry Prorsum, Costume National, Emilio Pucci, Givenchy, Maison Martin Margiela, Neil Barrett, Rick Owens, Stella McCartney and Yves Saint Laurent.
The collection is the brainchild of Lane Crawford, a Hong Kong-based retailer. Sketches of the designs can be found online but the real fashions will undoubtedly be awe-inspiring.
Some of the interpreted sports are: running, gymnastics, fencing, sailing, archery, badminton, equestrian, and table tennis.
The organization benefiting from the sale of the fashion items, Unicef’s Driving Dreams Project, seeks to bring sports activities and life skills to children in villages throughout China. The project was launched in 2005, originally with car manufacturer Audi. The program also seeks to bring computers to classrooms and establish learning centers.
Now, when will we see fashion designers take on Audi vehicles?